Your handmade product is an expression of your craft, creativity and effort. Its value is linked not just to the product, but also how much your customer is willing to pay for it. In other words – the value that a customer places on a hand-crafted product, is something that’s a function of the value […]
pricing
The “Rachaita” Success Story
Success is sweet. And a function of ideas, words and actions that integrate to work consistently in a given situation to make it happen. One of our most successful artistic partners – Lubna Joharali of the brand “Rachaita” exemplifies just this. A qualified fashion designer based out of Mumbai – Lubna’s first work assignment was […]